Lakrids

Johan Bülow gets to the sweet root of licorice

Lakrids

In 2007, Johan Bülow launched Lakrids, intent on making the world fall in love with licorice. Though it’s a much-loved Danish ingredient, licorice has always had a polarizing reputation abroad and Bülow was well aware. Wisely, he steered his efforts away from traditional candy applications and focused instead on…

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