Memoto camera launches Kickstarter campaign to bring lifelogging to the masses

memoto shirt

Swedish startup Memoto today announced the availability of its self-titled flagship product, a tiny camera you clip to your shirt that captures a 5MP picture every thirty seconds. Unlike GoPro, which has a tight hold on the mobile video recording market, Memoto seeks to bring effortless capture of life’s less extreme moments to consumers.

The Memoto’s rechargeable battery lasts two days, and its built-in accelerometer orients photos at non-nauseating angles when you browse them later. At the end of each day, plug the device into your computer through a Micro USB cable and all your photos upload automatically to Memoto’s cloud servers. Once the upload is complete, your photos become accessible through an iPhone or Android app, as well…

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