Jalopnik reboot hints at new era for Gawker where readers become writers

Jalopnik redesign

Gawker’s Media’s blog network has helped define the professional weblog style, both for words and web design, since the launch of its namesake site in 2003. Monday morning, Jalopnik editor-in-chief Matt Hardigree introduced a redesign of Gawker’s auto enthusiast site with a sleek, single-column scroll replacing the busy noise typical of Gawker and other blogs’ right rail. But Hardigree says the real action is under the hood.

A new commenting and posting platform, called Kinja 1.0, debuts on Jalopnik, but if it does well, expect to roll out to the rest of the Gawker Media network, which includes Gawker, Gizmodo, io9, Lifehacker, Jezebel, Kotaku, and Deadspin. “Yesterday, you were a reader and a commenter,” writes Hardigree. “Today you…

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