Classic films used to showcase the art of trailers on Vine


Vine is turning into its own art form, and just two months after the short-form video service’s debut, we’ve seen everything from an auteur’s emergence to a film’s release on the new platform. Earlier this week, film advertisers used Vine to promote a teaser trailer for The Wolverine, and now trailer editing house Tokyo has experimented with seven older films to demonstrate what cutting a trailer for the new medium is like. The company edited together six second spots for classic movies, including Jaws, Aliens, and Pulp Fiction, and posted the results to Vine. The six-second format may not give a thorough picture of the film it’s promoting, but Tokyo’s work shows that it can be enough to establish the film’s mood.

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