Apple TV to get first network television app with addition of CW


The CW Network is bringing its shows to the Apple TV with a new app, reports Deadline. That makes it the first TV network to make its content directly available to viewers on the set-top box rather than through an intermediary like Netflix or Hulu. The network behind shows like 90210, Gossip Girl, and the Vampire Diaries will be launching the app sometime in the coming weeks, but no exact release date has been given.

The network announced its plans at its annual upfront ad sales event. Later, confirming the details to MacRumors, CW stated that the app would be similar to what it offers on Xbox and mobile platforms — programming would be ad-supported (i.e., no cable authentication required), and available a day after airing on TV. The…

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