Did Apple conspire to fix ebook prices? The DOJ takes Cupertino to court on Monday


Eddy Cue, Apple’s senior vice president of internet software and services

Propelled by the public’s embrace of the Kindle, Amazon was running away with the burgeoning ebook market by the end of 2009. The steep discounts it offered, which were often below wholesale cost, were also a big part of why the company could boast more than 90 percent market share.

To the chagrin of competitors and book publishers, Amazon was developing monopoly control of the ebook market. The retailer could offer the total package: the top e-reader, the most popular online book store, and the best prices. Amazon’s strategy was also a proven winner. It was nearly identical to the one Apple employed earlier in the decade with the iPod and iTunes store when it…

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