Jukeboxing: Rdio brings free radio to mobile apps to stay in the ring against Spotify

Rdio is releasing a free version of its service today on iOS and Android, bringing personalized radio to non-paying users of its mobile apps for the first time. Free of advertising for now, Rdio’s unpaid offering represents a chance for the underdog streaming service to gain traction by adopting one of the most popular features of its competitors. But with personalized radio a standard feature on rivals like Pandora and Spotify, can even ad-free access make a difference?

Starting today, Rdio’s radio feature, which it calls Stations, is free to non-subscribers on its mobile apps in the United States, Canada, and Australia. Previously, a user who reached the end of Rdio’s 14-day free trial and decided not to pay could no longer…

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