Yesterday, Microsoft starting selling hats, mugs, T-shirts, and hoodies with a distinct anti-Google message, bearing phrases like “keep calm while we steal your data” alongside the Chrome browser logo. They’re the latest wave of Microsoft’s long-running Scroogled campaign, designed to frighten people away from using Google services.
How does Google feel about Microsoft’s clothing line? The company appears to be taking it in stride. “Microsoft’s latest venture comes as no surprise; competition in the wearables space really is heating up,” a spokesperson told The Verge.