Pandora is rolling out in-car ads later this month

You’ve been able to listen to Pandora in your car for a few years now, and soon the internet radio company will be launching ads to play alongside your music. Expected to roll out later this month, the new advertising platform will include both 15 and 30 second ads from the likes of Ford, State Farm, and Taco Bell. “Taco Bell fans are passionate about music,” Taco Bell CMO Chris Brandt says. The feature will be available in the 130 car models that currently include Pandora integration, as well as via the many aftermarket devices that let you access the service in your vehicle.

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