BLOW: Shanghai PoPo 336 Identity and Collateral

The latest project from BLOW’s creative team is the identity and collateral for Shanghai PoPo 336 a modern restaurant located in Shanghai:

Inspired by the gorgeous yet warm atmosphere of the dining room in a Shanghai villa, Shanghai Po Po 336 is a modern and chic restaurant serving luxurious home style Shanghai cuisine. 336 symbolizes the number plate of Grandma’s house (Po Po means Grandma), and has similar pronunciation as Xie Xie Nong in Shanghai dialect, meaning to say Thank You to families or customers.

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