Designfever was tasked with creating a microsite that would introduce Samsung Electronics’ OLED TV to the world. The microsite conveyed the luxurious nature of the curved screen by including lively interactions that reiterates the slogan ‘Life in Every Pixel’. By simultaneously presenting the elegance and functionality of the TV, users are able to get a better understanding of the product and the benefits provided by such a unique viewing experience. In addition to the microsite a minimal and elegant mobile site also demonstrates the beauty and innovation found on the OLED TV.
This design was featured on Saturday 11th of January 2014. It’s designed by Design Fever, and falls under the category of Corporate.