Graphic and web design are areas that thrive off the creation and manipulation of trends. If you’ve ever closely studied either area, you know there are many basic rules of thumb. From these basics spread many of today’s newest trends. The gift and curse of trends are they’re never a secret. Like any popular thing, once it catches on, it spreads and grows like wildfire.
With web design, we tend to find a new implementation of something ‘cool’ every month or so. Scrolling effects went from entire parallax scrolling sites to small parallax slides. Viewing sites on phones went from a separate mobile theme to responsive web design to “why don’t you just make an app?” in a matter of months.
In a few days, lots of people will sit at their desks and gather their thoughts. They’ll scroll through a bunch of website showcases and sift through Dribbble to find some things they like. They will bookmark some things, scribble down some notes and dump it all into a WordPress blog. Before they hit the publish button, they’ll proofread it and submit a guide to the world of the trendiest trends for web design in 2014.
Pay them no attention. If you want to stand out, then you have to stand out. No matter the purpose of a website, there’s room to do things differently. You don’t believe it? Let’s take a look
The Garden Edit
It starts off looking like a regular website; maybe a photography portfolio of some sort. But as you scroll down, you actually find out that it’s an eCommerce website where they’re selling products for your garden. Even the product pages have a different layout. They’re probably trying to show you their products are different than everyone else’s.