AKQA’s James Hilton on working with Nike

Read more about AKQA’s James Hilton on working with Nike at CreativeBloq.com


youtube: FDzeL9Dsvss In the above video, James reveals how AKQA’s relationship with Nike has developed over the years, from a chance meeting through a mutual contact into a long and fruitful collaboration. “The trick is, not to have agency and client – the trick is to have a group of people that comes from different businesses who want to work together to solve a problem,” James explains.
    




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