Louise Kyme on the challenges facing charitable design

Read more about Louise Kyme on the challenges facing charitable design at CreativeBloq.com


As the credit crunch continues to tighten people’s purse strings, charities are having to be ever more creative in order to encourage people to part with their pennies – a challenge Louise Kyme knows only too well. As the brand and design manager of the British Heart Foundation, Kyme is responsible for combining design savvy with understanding of the charity scene to boost the charity’s success.
    




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