Why is Telegram the hottest messaging app in the world?

When WhatsApp went down for two hours this weekend, nearly 5 million people signed up for messaging service Telegram. The app skyrocketed to the top of the App Store charts, and is now the top free app in 46 countries from Germany to Ecuador. In the US and several other countries, the app is no. 1 in the social networking category, ahead of Facebook, WhatsApp, Kik, and others.

It’s not immediately clear why Telegram emerged as the alternative of choice following WhatsApp’s downtime. Users could have switched to Kik, or Facebook Messenger, or LINE — all of which have hundreds of millions of users. There’s seemingly something different about Telegram. Its rise isn’t only due to WhatsApp’s acquisition and subsequent…

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