Blog content is important, right? If you have a web design blog for your freelance web design business, you already know how having a blog can help you attract traffic and establish yourself as an expert. (If you don’t have a blog on your freelancing website, why don’t you?)
Blogs need content, but not all content is writing. Podcasts are an important type of content that is often overlooked. Consider adding a podcast to your freelancing blog to give it more variety.
Podcasts are audio or video files that you add to your blog. You can also submit your audio file podcasts to iTunes. While some podcasts contain music, many successful bloggers present informative material with podcasts and you can too. For the purposes of this post, we’ll be discussing audio podcasts.
Podcasting is not for everyone. But adding a podcast to your blog may be just the thing you need to set your web design business apart from the rest.
In this in this introduction to podcasting, I’ll explain how podcasting can help you promote your web design business. I’ll also identify some tools to help you to get started with podcasting. Finally, I’ll include some tips and tutorials so that you can learn more about podcasting.
Image Source: ON THE AIR by Rochelle Hartman CC by 2.0