Scandinavian Design at Austere, Downtown Los Angeles: The new concept retail space brings Sweden’s classic aesthetic to SoCal

Scandinavian Design at Austere, Downtown Los Angeles


It was an old auto showroom sitting empty at 9th Avenue and Hill Street in downtown Los Angeles, but as soon as brand consultant Fredrik Calstrom—who originally hails from Sweden and now lives in New York—laid his eyes on it, he quickly knew…

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