Interview: Goods of Record’s Trey Sisson: The online platform goes above and beyond in sharing the stories about the people behind their American-made products

Interview: Goods of Record's Trey Sisson


by Emily Bihl The e-commerce industry is awash with the “storytelling as a sales pitch” concept. Brands offer a few hundred words to tug on customers’ emotions just long enough for shoppers to feel the urge to click “add to cart.” What sets…

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