Whoever thought that an app with disappearing images as its main feature would grow to be as popular as it is today? Well that is what happened to Snapchat and its founders Evan Spiegel and Bobby Murphy. It is definitely an interesting start up story and one that at times closely resembles that of the social networking giant that is Facebook.
Snapchat is really still only in its infancy as you take in the fact that it is yet to generate revenue. Meanwhile Facebook has long since found its revenue avenues and continue to focus heavily on ways to improve their paid options.
The founders of both companies come from similar backgrounds and certainly both faced controversies in terms of ownership of the original concepts. Famously, Mark Zuckerberg had to deal with the Winklevoss twins and Evan Spiegel and Bobby Murphy had their former frat brother Reggie Brown to contend with. Happily both issues have since been settled.
There has been similar issues connected to privacy for both social networks and this issue will likely continue to prevail.
In terms of functionality, Facebook definitely has an upper hand but Snapchat has added extra elements since start up such as video messaging and chat features so they are not standing still.
This is a fun info-graphic created by DPFOC that compares the two companies across a number of elements and while one is an absolute giant in terms of revenue, there are similarities along the way for both social networks.
Visit us at InstantShift.com