Are your tweets any good? Twitter is experimenting with mobile tools to figure that out

A new tool in Twitter’s official mobile app lets users see a variety of metrics about their tweets, but not everyone has access to it, and it’s not clear whether it’ll ever roll out to the entire user base.

“View Analytics Details,” which appears beneath individual tweets, opens a view that shows you impressions, engagements, and engagement rates — how many people have seen and clicked the tweet, basically. Separate drilldowns reveal the percentage of followers that viewed media and clicked any links associated with the tweet. Though it’s a new feature on mobile, the underlying data has been available for some time: Twitter opened analytics to all users on its website last year. The new functionality just makes it easily accessible (and…

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