Toyota uses Oculus Rift to train teens not to text and drive

No matter how much we may hate waiting on VR, there’s at least one reason to be grateful it’s taken so long: old driver’s ed classes would almost certainly have been unable to handle this technology responsibly.

Consider, for example, Toyota’s “TeenDrive365” Oculus Rift experience. Launched at the Detroit Auto Show today, it’s an immersive simulation of what distracted driving feels like. You get into a real (but stationary) car, put on a head-mounted display, and steer your way down a virtual highway. Slowly, irritations build up: loud music, ringing phones, your friend trying to make you read a text message. Look away, and you crash.

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