All posts tagged “offroad”

Officine Mermaid’s Custom Ducati Scrambler: The Milan-based shop reimagines the already capable bike as a badass off-road machine at home on any terrain

Officine Mermaid's Custom Ducati Scrambler

Though it opened in 2009, we first stumbled upon Officine Mermaid in 2013 while exploring Milan between appointments during Design Week. Located in the Motoquartiere—an intersection of streets lined with motorcycle part shops, vintage clothing stores……

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Song of The Car: AEV JK350 Wrangler: We test the off-road vehicle on a muddy December day while listening to rip-roaring American rock

Song of The Car: AEV JK350 Wrangler

We owe off-roading to the Russians. In 1904, Tsar Nicholas II hired French military engineer Adolphe Kégresse to head the Court Garage in St. Petersburg. The harsh wintry elements inspired Kégresse to outfit a Mercedes 32/45 with the first halftrack……

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Test Drive: All-New 2015 Ford F-150: We take the all-around impressive aluminum truck for an on- and off-road ride through the heart of Texas

Test Drive: All-New 2015 Ford F-150


Until just a few days ago, the only people to have driven the all-new 2015 Ford F-150 were employees and select dealers of the storied American automaker. In fact, few outside of Detroit had even laid…

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Test Drive: 2015 Porsche Macan S and Porsche Macan Turbo: Off-road and on the track with the all-new model to see if it lives up to its badge

Test Drive: 2015 Porsche Macan S and Porsche Macan Turbo


Brand extensions are tricky. Nearly every business wants to expand its reach and attract new customers, but if one veers too far from what makes it a success they’ll frustrate their fans and alienate the true believers. For as many successful examples of…

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Interview: Moi Torrallardona : We talk to the off-road veteran who took Land Rover across the harshest desert in the world

Interview: Moi Torrallardona


We recently had the incredibly exciting opportunity to join Land Rover on their latest Driven Challenge; a time-crunching race across the Empty Quarter in Saudi Arabia—one of the harshest…

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