All posts tagged “Rebrands”

Leica announces new premium compacts, a film rangefinder, and some Panasonic rebrands

Leica’s Photokina announcements don’t stop with the unique, screenless digital M Edition 60 — the German camera maker has a series of more conventional digital models on the way. First up is the X (Type 113) and X-E (Typ 102, above), premium compact cameras with 16-megapixel APS-C sensors that follow on from the X1 and X2. The X-E doesn’t appear to be a huge advance on its predecessor, similarly featuring a 24mm f/2.8 lens, but the X has a 23mm f/1.7 lens, beating out Fujifilm’s popular f/2 X100 series. The Leica cameras have no optical or electronic viewfinder built in, however, and only the X is capable of shooting video.

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The Verge – All Posts

Rap Genius rebrands itself ‘Genius’ as part of mission to ‘annotate the world’

Rap Genius is ditching the “rap” part of its name. The company that started as a website where users could annotate and explain hip-hop lyrics is about much more than music these days. It’s now a platform (or “knowledge project” in the words of its bumptious co-founders) that lets visitors share their interpretations of poetry, current news headlines, and a growing list of “everything else.” So its creators have decided that it’s time for a name that mirrors their ambitious focus.

“Genius does for everything what Rap Genius did for rap,” Ben Horowitz, an early Rap Genius investor, said in a statement today. Describing the internet as “the greatest store of knowledge in human history,” co-founders Tom Lehman and Ilan Zechory claim that…

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The Verge – All Posts

Uh? Internet Explorer rebrands itself as a cute, sexy girl

Read more about Uh? Internet Explorer rebrands itself as a cute, sexy girl at CreativeBloq.com


Will this cute character encourage more people to use Internet Explorer?
    




Creative Bloq

Ben Geier: Record Label Rebrands

Ben Geier recently began a personal project that entails redesigning the logos of his favorite record labels in a retro style, which is also heavily inspired by the Batman Animated Series. A few of my favorites are below but you can check out the rest of the designs he’s completed so far right here.

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