Following up on the release of their new Discover Mode and original content series “Literally Can’t Even,” Snapchat has partnered with Madonna to premiere her latest music video. The social platform has been rapidly expanding its services to reach……
All posts tagged “Snapchat”
Snapchat wrapped up 2014 on a pretty good note: a privacy complaint from the FTC is now settled, and the company raised a whole ton of cash to close out the year. As most people were making plans to ring in 2015 yesterday afternoon, Snapchat quietly issued an SEC filing that shows it’s raised $ 485.6 million from a pool of 23 investors in recent months. That puts its valuation at at least $ 10 billion, according to Bloomberg.
As TechCrunch notes, Snapchat didn’t disclose who chipped in, nor which investment firm led the round. That’s believed to be Kleiner Perkins Caufield & Byers, with Yahoo among other investors eager to hitch a ride on Snapchat’s incredible rise and continued growth. TechCrunch reports hearing that with this latest…
Few expected any obstacles, but the Federal Trade Commission has approved a final order settling its charges against Snapchat that will see the popular ephemeral messaging startup held to stricter privacy policies over the next 20 years. The original complaint, revealed in May, accused Snapchat of deceiving its millions of users “with promises about the disappearing nature of messages sent through the service.”
The FTC was displeased after it was discovered that sent snaps and content included in them could be recovered in certain circumstances or with third-party tools. That ran counter to Snapchat’s underlying, fleeting concept: most consumers think everything they send off to friends will vanish once the preset counter runs down. The…
Microsoft has removed a host of third-party Snapchat alternatives from its Windows Phone store after the photo messaging service indicated that it would start cracking down on unofficial apps in a bid to tighten security. Rudy Huyn, the developer of popular Windows Phone Snapchat alternative 6snap, confirmed on Twitter that his app — and all other third-party Snapchat apps previously available on Microsoft’s operating system — had been removed.
Whoever thought that an app with disappearing images as its main feature would grow to be as popular as it is today? Well that is what happened to Snapchat and its founders Evan Spiegel and Bobby Murphy. It is definitely an interesting start up story and one that at times closely resembles that of the social networking giant that is Facebook.
Snapchat is really still only in its infancy as you take in the fact that it is yet to generate revenue. Meanwhile Facebook has long since found its revenue avenues and continue to focus heavily on ways to improve their paid options.
The founders of both companies come from similar backgrounds and certainly both faced controversies in terms of ownership of the original concepts. Famously, Mark Zuckerberg had to deal with the Winklevoss twins and Evan Spiegel and Bobby Murphy had their former frat brother Reggie Brown to contend with. Happily both issues have since been settled.
There has been similar issues connected to privacy for both social networks and this issue will likely continue to prevail.
In terms of functionality, Facebook definitely has an upper hand but Snapchat has added extra elements since start up such as video messaging and chat features so they are not standing still.
This is a fun info-graphic created by DPFOC that compares the two companies across a number of elements and while one is an absolute giant in terms of revenue, there are similarities along the way for both social networks.
Visit us at InstantShift.com
Making good on CEO Evan Spiegel’s announcement earlier this month, Snapchat ran its first ad this weekend. The brief spot was a sponsored story for the upcoming horror film Ouija, and it’s safe to assume that more ads of that stripe are on the way.
Snapchat promised earlier this week that its first ads wouldn’t be “creepy,” and the end result seems to be fairly unobtrusive — more in line with the teasers that have popped up on other platforms like Instagram and Vine. However, some users were a little creeped out by the movie popping up in their feeds:
Why is Ouija on my Snapchat? Not today Satan, not today.
— Gustav Olivares (@guseter) October 18, 2014
Snapchat… y u scare me with that Ouija post
— Esma (@esmailyas) O…
As was reported in August, advertisements are finally about to come to Snapchat. Evan Spiegel, the company’s co-founder and CEO, made the announcement today at the Vanity Fair New Establishment Summit. “People are going to see the first ads on Snapchat soon,” he told Katie Couric, who moderated a discussion with him and former New York mayor Michael Bloomberg. “We think they’re pretty cool.”
Snapchat is a photo messaging application set up by Californians Evan Spiegel and Robert (Bobby) Murphy. Using the application, users can take photos, record videos, add text and drawings, and send them to a controlled list of recipients. These sent photographs and videos are known as “snaps” and ‘disappear’ after a prescribed time.
This dynamic photo application turns three years old this September and it is still to register a profit or provide ad space for commercial enterprises but it boasts the notoriety of being known as the company that turned down a $ 3 billion acquisition offer from Facebook and Mark Zuckerberg.
This info-graphic by dpfoc.com charts the short history so far of Snapchat as a way to mark its third birthday. It looks at the background to set-up, the controversies along the way, the numbers involved and examines who actually owns the company.
Visit us at InstantShift.com
Snapchat isn’t just for sharing slices of your life with your friends anymore. A new feature called “Our Story” has begun rolling out to all users today, which lets you create and view public collections of photos and videos captured at the same live event — say a concert or sports game — even with people who aren’t on your Friends list.
Here’s how it works: if you’re using Snapchat at a big event where other people are also using the app, you can choose to add your video and photo snaps to a larger public collection. Anyone in the world with Snapchat can then open their app, find the collection of snaps from that event, and watch it as a single Snapchat Story. The feature doesn’t identify who created which snaps, only showing that…