All posts tagged “Type”

Type treatments by Anthony James

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Anthony James, a freelance graphic designer, typographer and illustrator, decided to put his skills in action in a spectacular typographic project titled Alphabetica.

He played with letters of the alphabet to distort it, redraw it, and improve it to turn each letter into a work of art.

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The post Type treatments by Anthony James appeared first on Typography Daily.


Typography Daily

Hebrew Rococo Type

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Israel and the Hebrew alphabet share a long history, but to my knowledge Hebrew letters didn’t go through a Rococo phase.

Israeli designers Nimrod Dado and Nitzan Gelbard decided that it should change and created a first draft for a Hebrew alphabet styled with Rococo features. They drew 22 letters, all by pencil, and created some cool posters and stuff with it.

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The post Hebrew Rococo Type appeared first on Typography Daily.


Typography Daily

The first Bible set in roman type

Sweynheym and Pannartz are credited with introducing printing to Italy via their press at the monastery of Santa Scolastica at Subiaco, outside of Rome in 1465. They appear to have been relatively successful, even sending quite a number of their books to Rome itself. However, in 1467 they move their press to Rome, where by […]

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The first Bible set in roman type


I Love Typography

Type deal: wood type font collection, 6 families for only $9!

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If you like wood type, this is a great opportunity to emulate it in your designs. The whole wood type font collection is now available on sale on Mighty Deals for a little time.

For only $ 9 instead of $ 99, you can get 6 font families, that’s a 91% discount!

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The post Type deal: wood type font collection, 6 families for only $ 9! appeared first on Typography Daily.


Typography Daily

Celebrate 2015 with 12 geometric type treatments

Read more about Celebrate 2015 with 12 geometric type treatments at CreativeBloq.com


vimeo: 110595851 It’s 2015 calendar season, and kicking the new year off is American illustrator and artist Matt W Moore with a vibrant collection of custom typographic treats to see you through the coming months. For $ 39, you can get your hands on 12 unique typographic treatments – and Moore’s put together a slick “behind-the-layers” time-lapse animation to show how he built up the experimental geometric artwork.




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8 strange things that have been turned into type

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There is no height of creativity. The thing seen through an eye of designer is lot different than that of non-designer. The below given examples will clearly justify this statement where the designers have used their creative mind to turn strange things into typefaces. Check it out below! 1. Beyonce Now everybody would love to […]

The post 8 strange things that have been turned into type appeared first on Design daily news.

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Designers: When To Customize Type For Logos

Typefaces exist for a reason. They make our job as designers much, much easier, as we don’t have to consider the intricate ins and outs of designing appropriate letterforms to go with our designs. But sometimes, a font designed by someone else is not enough. Perhaps it doesn’t quite have the flair your client is looking for, or something about the design is a bit off, and just isn’t working.

When is it an appropriate time to customize the type you’re working with to suit the needs of your client? Let’s explore some ideal situations for you type-loving designers out there.

When The Client Asks You To

This one is obvious, but it still needs to be said. Some brands, by virtue of being unique to your client’s business, must have all of their elements be proprietary. This sometimes includes the type.

Logos are everywhere, and when too many logos begin to use typography and images that have become the standard in design circles, it can give the appearance of the logo looking the same as all the others out there. The less distinct a logo is, the more effort the client has to make to differentiate their business in other ways.

If you’re designing custom type for a business that already has an established brand, there is a whole system of protocol that you’ll need to stick to in order to ensure that the brand’s target market will still recognize the logo.

Sometimes, this can go wrong – even with big brands like Pepsi and Tropicana. When you are customizing type, it’s important to maintain cohesion with all the other visual elements that already exist in the brand’s mark.

When Your Font Library Isn’t Enough

With the amount of free and low-priced fonts out there, this one may not ever become an issue for you personally. I know I have far more typefaces than I know what to do with.

But sometimes, even that isn’t enough to satisfy a particular client’s needs, and I’ll have to dig deeper into my creativity to come up with a custom type treatment. I’ve studied type for a long time now, and I actually find that my customizations are often better than those you find at many free font depositories.

You can expand even a small font library by making custom modifications to your type. As long as you are aware of the fundamental rules of typography – weights, spacing, composition, et cetera – you can get an almost limitless variety with even the most basic set of fonts.

You can learn more about type and what goes into creating it from many, many free resources online, so there is no excuse not to do it right. The only thing worse than using a boring, standard font is customizing a boring, standard font the wrong way.

When You Want Something Familiar, Yet Different

If a totally unique font would be inappropriate for the project, yet a standard font would be lacking a certain something, the best option is to modify an existing font.

For example, say you want to use something that has the character of Helvetica, but won’t actually look like every other logo out there that uses Helvetica (is there even a way to count that many fonts?). Here, you would use a customized treatment that gives the general feel of the font you started with, but add a certain something that will make your logo really stand out from the rest of the bland, boring logos whose designers never bothered to change anything.

When You Need To Learn How Type Works

This is something that’s often overlooked, yet is very important for designers. Since type is such a fundamental component of design, there is a very good reason for all designers to learn how it works.

A lot of designers are afraid of doing custom type, because they don’t think their skills are up to par. I say: well, of course they’re not – you’ve never done it before! How else are you going to learn how to modify type if you never try it?

Some type designers will turn up their noses at the idea of graphic and web designers taking type modification into their own hands. But I don’t believe that type customization is only something that a designated type professional can or should do.

As I said, we all use type as designers – it’s a core component of our work. Why should we simply accept whatever fonts are available, even when they don’t quite fit our needs or the needs of our clients? We really shouldn’t.

What Do You Think?

Do you customize type for your design projects? What do you think designers need to learn about type in order to properly customize it when they need to?





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Great type deal: almost 90% off Otama font family

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A complete font with an elegant and sophisticated style. Otama is now on sale on MightyDeals, and it’s a great opportunity to buy the complete font family for only $ 47 instead of $ 399.

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The post Great type deal: almost 90% off Otama font family appeared first on Typography Daily.


Typography Daily

Type on Screen

By the 1990s, CD-ROMs and the Internet turned computer screens into the final display substrate. Those were the dark ages of on-screen typography. Designers traded in low-res compromise, bending to the will of fours, the tyranny of the pixel. Endless hours were spent on what my colleagues and I affectionately called “fat-bitting.” It was an activity hardly worth the effort. We were masons, chipping and shifting single pixels — fixing what the screen did to otherwise well intentioned letterforms. “I could be at the bar, but no… I have to fat-bit this shitty logo.”

But the clients loved the attention to detail. We took pride in pixel craft.

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Fast forward to the present and Ellen Lupton’s latest book “Type on Screen” is a fascinating typographic inventory of the present. It shows us just how far we’ve come since fat-bitting. It sits alongside Lupton’s previous book “Thinking with Type” but over broadband and on a Retina display.

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This book will teach you all manner of topics including type selection, web fonts, interface design, responsive design, and SVGs. There is an enlightening chapter on generative design with type and code which left me thinking about the future possibilities of type.

Reading about type in this context is inspiring. For those of us who have lived through the evolution of the craft, Type On Screen is an epic hair-metal ballad — a celebration of living squarely in the age of enlightenment of on-screen typography.

Reviewed by Theo Rosendorf.

Type on Screen was authored by graduate students and faculty of MICA (Maryland Institute College of Art) and edited by Ellen Lupton. It’s available in paperback with an ebook and PDF coming soon. See the Type on Screen website for more info. Buy Type on Screen from Amazon.



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Type on Screen


TYPOGRAPHY

What’s your creative personality type?

Read more about What’s your creative personality type? at CreativeBloq.com


https://www.qzzr.co/quiz/what-s-your-creative-personality-type/widget What creative type are you? Let us know in the comments below.




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